About Us

James Litton is an entrepreneur and investor with more than thirty years of experience leading and building organizations across a wide range of industries and global markets. Over the course of his career, James has held senior leadership roles within multinational companies including Coca-Cola, Minute Maid, Symantec, Veritas, and Cray. In these roles, he developed deep expertise in scaling operations, building high-performing teams, and navigating complex business environments across the Americas, Africa, Europe, and the Asia-Pacific region.

James is the founder of Identity Automation, a leading provider of identity and access management solutions serving both on-premises and SaaS environments. As President and CEO, he led the company from inception through sustained growth, establishing it as a trusted partner to organizations seeking secure and scalable identity infrastructure. Under his leadership, Identity Automation developed a reputation for innovation, operational excellence, and customer-focused delivery. James served in this role until August 2020, when he stepped away from day-to-day operations to pursue private investment and advisory work. He remained actively involved at the board level through the company’s sale to JAMF in 2025.

Following his transition from operating roles, James founded Ampleks Investments, a private investment firm focused on disciplined, long-term capital deployment across a diversified portfolio. Through Ampleks, he invests in private equity, real estate, and select direct opportunities, and provides structured lending to businesses with strong fundamentals and near-term growth potential. His investment philosophy emphasizes capital preservation, thoughtful risk management, and alignment with capable operators.

In addition to his business and investment activities, James remains actively engaged in advisory and leadership capacities, bringing a practical, operator-driven perspective to growth, strategy, and organizational development.

James is based in Texas with his family. He enjoys travel, writing, and exploring opportunities at the intersection of business, technology, and long-term value creation.